Insights: Unanswered Questions

'Insights' lists the questions website visitors asked that your knowledge base couldn't answer, so you know what to add next. You can write the answer straight into the knowledge base from here. It covers the last 30 days.

The view opens with 'Questions visitors asked that your knowledge base could not answer.' Each row is one question, and the number on the left is how many times it was asked. The most-asked questions come first.

  • The row title is the question as a visitor wrote it.
  • '… other phrasings' opens other versions grouped under the same question.
  • 'Last asked' shows the most recent date.

Questions are grouped when they are worded the same way, ignoring letter case and spaces at either end. Two differently worded questions about the same thing show as two rows. Messages that contained an escalation keyword are listed too, because the widget handed them off without an answer.

Add the answer to the knowledge base

  1. Click 'Add to knowledge base' on the row.
  2. Check the 'Question' and edit it so it reads the way a visitor would ask.
  3. Write the 'Answer' in plain text, up to 5,000 characters. A blank line starts a new paragraph.
  4. Or click 'Draft with AI' to have KnowStack write the answer from replies your team already typed to this question. It uses only those replies. When there are none, you see 'No staff replies to this question yet.'
  5. Under 'Where to save', pick the 'Knowledge base' and the 'Section'. If the section has subsections, pick one under 'Subsection', or choose 'New subsection…' and enter a 'Subsection title'.
  6. Click 'Add to knowledge base'.

KnowStack adds the question as a heading and the answer as a paragraph at the end of the section you chose. The row then shows 'Added to KB'; click it to open that section in a new tab. The widget can use the new answer from the next message.

Only knowledge bases and sections you can edit are offered. The first knowledge base in the widget's 'Answer from' list is picked for you. 'Draft with AI' counts toward your AI usage.

Adding an answer doesn't reply to the visitors who asked. Answer them in 'Conversations', or follow up through Leads if they left contact details.

Remove a question

Click the x ('Remove from list') to clear a row. If a visitor asks the same thing again, it comes back with the count starting over. Rows you've answered stay in the list with 'Added to KB'. If a question keeps coming back after you added an answer, check that the section is included under 'Answer from' in 'Settings'.

When there is nothing to show you see 'Nothing unanswered'. Adding answers and removing questions need the 'Website Chat' permission.